Effective conservation requires clear objectives and prioritizing actions, not places or species

Affiliations

• ¹ Australian Rivers Institute, Griffith University, Nathan, QLD 4111, Australia; chris.brown@griffith.edu.au.
• ² Quantitative & Applied Ecology Group, School of Botany, The University of Melbourne, Melbourne, VIC 3010, Australia; Centre of Excellence for Environmental Decisions, The University of Queensland, Brisbane, QLD 4072, Australia;
• ³ Centre of Excellence for Environmental Decisions, The University of Queensland, Brisbane, QLD 4072, Australia;
• ⁴ Centre of Excellence for Environmental Decisions, The University of Queensland, Brisbane, QLD 4072, Australia; National Environmental Research Program, Environmental Decision Hub, The University of Queensland, Brisbane, QLD 4072 Australia;
• ⁵ School of Geography, Planning, and Environmental Management, The University of Queensland, St Lucia, QLD 4072, Australia;
• ⁶ School of Geography, Planning, and Environmental Management, The University of Queensland, St Lucia, QLD 4072, Australia; Global Conservation Program, Wildlife Conservation Society, Bronx, NY 10460.